Committee of Advertising Practice (CAP) Code News Update
Although CNHC does not provide advice or answer questions relating to specific wording used in advertising, we do provide useful generic advice. Please view CNHC's Advertising Guidance here.
Please note that from 01 March 2011, the Committee of Advertising Practice (CAP) Code will apply to "Advertisements and other marketing communications by or from companies, organisations or sole traders on their own websites, or in other non-paid-for space online under their control, that are directly connected with the supply or transfer of goods, services, opportunities and gifts, or which consist of direct solicitations of donations as part of their own fund-raising activities."
It is important to review your advertising against the provisions of the Committee of Advertising Practice (CAP) Code at www.cap.org.uk.
The CAP Copy Advice Team provides a free advice service and will check advertising claims prior to publication - usually within 24 hours (please ensure you leave ample time between seeking advice and amending your advertising prior to publication). They can be contacted at email@example.com or on 020 7492 2100 Monday to Friday from 9am to 6pm. Additional helpful information and advice on advertising is also available on the Advertising Standards Agency website at www.asa.org.uk
Added: 2011-02-28 00:00:00.0
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